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The Time Travelling Billboards
Services Provided
Branding, OOH, Ideation
Team Members
Rishabh Kapoor, Samiksha Singh, Kathakali, Siddhant, Akshit, Naman
A nationwide outdoor campaign that simply said:
“We started when…”
Each hoarding was a window into a different moment from the past — capturing the pop culture, tech and quirks of the early 2000s.
Instead of keeping MakeMyTrip at the center, we kept Y2K nostalgia at the core. No milestones. No products pushing. Just time-travel in bold type and familiar images — that made people smile, pause and remember how long MakeMyTrip has quietly been around.
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